Published July 10, 2025
Still Waiting to Sell? Here’s What to Do When Your Home Hasn’t Sold in Over 60 Days
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If your home has been sitting on the market for more than 60 days without selling, I get it—it’s frustrating, confusing, and sometimes a little defeating. But you’re not alone, and the good news is: it can sell with the right approach.
In today’s market, buyers are active—but they’re also cautious. They're looking for homes that feel right and are priced right. So if your home hasn’t sold yet, here’s what might be happening and what you can do now to get it moving.
1. Check Your Price (Yes, Again)
Let’s be honest—buyers shop by comparison. If your home is priced above others with similar features, they’re going to keep scrolling. Even if you’ve already made a price adjustment, the market may have shifted again.
👉 Pro tip: Look at homes that have gone under contract recently, not just active listings. What are they offering that yours isn’t?
2. Re-Evaluate the Marketing Strategy
Photos matter. So does where and how your home is being seen. If your listing doesn’t stand out online with strong visuals, detailed descriptions, and social exposure, you’re likely missing out on serious buyer traffic.
💡 Ask your agent:
-Are we reaching out-of-town buyers?
-Do we have a custom video tour or drone footage?
-Are we promoting the listing beyond MLS?
3. Refresh the Home’s Presentation
After 60 days, the photos might be stale or seasonal (hello, Christmas wreath in July). Even little updates—like neutral staging, brighter lighting, or new photos—can make a big difference in how buyers perceive your property.
🛠 Consider:
-Decluttering again
-Touching up paint
-Enhancing curb appeal
4. Gather Honest Feedback
Feedback is gold. What have buyers or their agents said after showings? Have they mentioned layout, condition, price, or something else? Sometimes, what you think is a selling point might be a turnoff to today’s buyer.
📋 If you’re not getting feedback, that’s a red flag. It could mean the listing isn’t generating enough showings in the first place.
5. Make a Strategic Pivot—Not Just a Small Tweak
If your home has been listed with little activity, it may be time for a bigger shift. That might mean a new pricing strategy, a new marketing plan—or even a new agent.
As a real estate professional who specializes in listings that didn’t sell the first time, I bring a fresh perspective and proven tools to relaunch your home the right way.
Bottom Line: Your Home Deserves a Second Look
Homes that don’t sell within the first 30-60 days often get “stale” in buyers’ eyes. But with the right adjustments, a strong strategy, and renewed energy behind the listing, you can attract the right buyer and finally move forward.
📲 If your listing has expired or you're frustrated by the lack of activity, let’s talk. I’ll do a full property and pricing audit—no strings attached—and help you relaunch with confidence.
Need a second opinion? I’m here to help.
Whether you need to re-list, refresh, or reposition your home—I'll guide you every step of the way.